The latest survey from BLACKWATER reveals a noteworthy shift in perspectives, with 46% of European mutual fund managers acknowledging a compelling business case for incorporating ETF offerings.
COVID-19 spurred positive changes in ETF Distribution model
The COVID-19 pandemic had a profound impact on the ETF distribution model, resulting in positive changes that have enhanced client engagement, prompted digital investment and forced sales teams to adapt to evolving client demands, according to a report published today.
ETF Distribution model changed for good after Covid
More hybrid sales teams with smarter, data-driven marketing and sales integration forecasted going forward, according to a report led by Blackwater Search & Advisory and FLX Distribution.
European mutual fund managers unconcerned by growth of ETFs
Despite the fact mutual fund managers do not perceive the ETF vehicle as a threat, more than half of those surveyed think that their competitors will launch an ETF offering at some stage.
